Apple Will Ditch 16GB Entry-Level Storage Option In Favor Of 32GB With iPhone 7, Reports WSJ

Just as had been suspected, hoped, rumored and reported a number of times in the past, it seems that the iPhone 7 indeed will see Apple ditch 16GB as the entry-level storage option in favor of a 32GB solution, if the latest report from the Wall Street Journal is anything to go by.
In a piece in which the reasons for why buying an iPhone right now is a bad idea are discussed, the WSJ “confirmed” that those looking to pick up the least expensive iPhone 7 will receive 32GB of storage rather than the anaemic 16GB that has been on offer for many, many years now.

As iOS itself and the apps that run on it have grown over time, the use of 16GB iPhones has become more and more difficult, especially if you try to install games, or try to record any video in 4K quality using the newer 6s series of iPhones.
The jump to 32GB is one that many have requested of Apple of late, and the iPhone 7 (as well as iPhone 7 Plus for that matter) looks like it may be the first handset from the Cupertino-based company that gets that increase. There will of course be other models available with more storage capacity options as well, should users wish to have a little more breathing room.

The new iPhones are expected to have more storage for those photos. Instead of 16GB as a starting point for the entry-level iPhone, the new starting point will be 32GB, according to a person familiar with Apple’s iPhone plans. Hallelujah! I’ve long said that keeping the 16GB iPhone was just a ploy for Apple to get people to buy the 64GB model—for $100 extra.


Apple is not expected to buck its own trend and allow removable media to be used with the next iPhone, so as ever, buying the right one is key. As many have found out over the years, it’s easy to chew through storage on an iPhone once you start recording in 4K video and shooting photos of the family. Our recommendation? Work out how much storage you think you need and then buy the next model up.

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