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Apple’s iPhone Trade-In Program Is On Its Way To The UK, Rest Of Europe [Report]
Wednesday, 9 October 2013
If you want to get your hands on that shiny new iPhone 5s or iPhone 5c but just don’t want to stump up the cash required, then trading in your existing iPhone is always going to be one of the best ways to get what you’re pining for without breaking the bank. Starting this past August, the iPhone trade-in program has made it possible for people to swap out an old iPhone for a new one at an Apple Store across the United States, simply paying the difference between the price Apple pays for their old hardware and the new handset they want to buy. It has always seemed popular amongst those talking about the program on social networking sites, and now it seems that Apple is set to launch the program outside the US.
Starting in the UK, and moving onwards to select countries in Europe, the iPhone trade-in program is rumored to be breaking free of the United States, with training already beginning ahead of a launch that should be some time in the coming months, according to a 9to5Macsource.
The reason for the UK being ahead of the rest of Europe is a simple one – footprint. Taking the United States out of the equation, the UK is the country with the most Apple Stores on the planet, which makes it ripe for such a program being rolled out. The market is always on the list of those getting new Apple products first too, showing Apple’s commitment to he UK market. With the UK’s appetite for the iPhone and iPad showing no sign of abating, a trade-in program may prove popular.
Just as in the US, BrightStar will handle the trade-in system for Apple, and all devices will be recycled in the UK, according to the source.
There’s no word yet on what kind of price Apple will be offering for devices, but their state of wear will obviously factor into such a decision. Apple’s prices have been competitive in the US, whilst not quite being at the top of the pile. Expect the situation to be similar in Europe.
We will definitely keep you updated as we hear more news regarding this matter, so stay tuned in for more in the coming days.